Stop Campaigns from Overspending—for Good!
It’s Monday morning.
You launched a new digital advertising campaign last Friday after numerous client phone calls, extensive research, and detailed campaign strategizing. You’re excited to see the results you’ve driven over the weekend.
But after you log in to Google Ads, your jaw hits the floor.
Your client—who has a total advertising budget of $600 for the month—spent $3500 in the first three days.
How could this happen?
At some point, almost every digital marketer has implemented a change that decimated their performance by causing an advertising budget to drastically overspend. Learn about three common (and costly) mistakes that cause campaigns to overspend and how you can prevent them.